Lantana Group is an industry leader in healthcare data, interoperability strategy and standards development.
Their previous website had more than a decade’s worth of content along with multiple theme updates making it unwieldy to manage. In partnership with Stubble Creative, a strategy was developed to assist Lantana in establishing their online website communication goals to better focus their message and content based on actual site usage and marketing goals.
Lantana is one of the largest rebuilds we’ve done in terms of the sheer amount of content that had to be reorganized for better usability. We’re proud to have been a part of it.